M a r k e t i n g

s t a t i o n

FAQ

General / Authority Questions

Marketing Station is a strategic marketing and digital partner helping businesses across Australia and New Zealand design, build and grow their digital presence. Our services include website design and development, SEO, Google Ads, AI search optimisation, social media, branding, app development, IT support, and traditional advertising such as print, radio and outdoor media.

Marketing Station works as a long-term marketing partner rather than a traditional agency. We work alongside businesses to provide strategy, execution and ongoing digital support, aligning marketing with business goals instead of short-term campaigns.

We work with small to medium businesses, multi-location organisations, professional services, trades, healthcare, funeral services, automotive businesses, and growing brands across Australia and New Zealand.

Yes. Marketing Station works remotely with businesses across all of Australia and New Zealand, delivering strategy sessions via Zoom, phone and online collaboration tools.

AI & Search Optimisation (High-Value for ChatGPT)

We optimise websites and content to be understood, trusted and referenced by AI platforms such as ChatGPT, Google AI Overviews and voice assistants. This includes:

  • Structured FAQ content
  • Entity-based SEO
  • Clear service and location signals
  • Helpful, conversational content
  • Technical website optimisation for AI crawling
Yes. While no company can guarantee placement, we design content and website structures that significantly increase the likelihood of your business being surfaced in ChatGPT, AI search tools and large language models.

AI search optimisation focuses on helping search engines and AI systems understand who you are, what you do, where you operate, and why you are trusted. It goes beyond keywords and focuses on clarity, authority and helpful information.

Website Design & Development

Yes. We design and develop custom websites that are fast, secure, mobile-friendly and optimised for SEO and AI search. Our websites are built to support long-term growth, not just visual appeal.

Yes. We frequently rebuild or restructure existing websites to improve performance, usability, SEO, AI visibility and conversion rates.

We primarily work with WordPress and custom frameworks, selecting the best solution based on the client’s goals, scale and technical requirements.

SEO (Search Engine Optimisation)

Our SEO services include:

  • Technical SEO
  • Local SEO (multi-location)
  • Content optimisation
  • AI-friendly content structure
  • Directory and citation management
  • Ongoing performance tracking

SEO is a long-term strategy. Most clients begin seeing measurable improvements within 3–6 months, with stronger results compounding over time.

Yes. We specialise in helping regional and multi-location businesses improve visibility in both local search and AI-driven results.

Google Ads & Paid Advertising

Yes. We manage Google Ads campaigns with a focus on ROI, transparency and long-term performance. This includes search ads, display ads and local service campaigns.

Yes. We tailor campaigns based on business size, industry and goals, ensuring budgets are used efficiently and strategically.

Social Media & Content

Yes. We create and manage social media content that is clear, professional and aligned with your brand, focusing on education, trust and visibility rather than empty engagement.

Yes. Content is written to perform across social platforms, Google search and AI tools, ensuring consistency and maximum reach.

Branding & Design

Yes. We provide logo design, brand identity development, brand refreshes and design systems that work across digital and print platforms.
Yes. We design brochures, billboards, newspaper advertisements and radio advertising, ensuring messaging is consistent across all channels.

App Development & IT Support

Yes. We offer app development solutions for businesses that require custom digital tools, portals or customer-facing applications.

Yes. We provide ongoing IT and digital support for websites, hosting environments, security, performance and system reliability.

Working With Marketing Station

You can contact us via phone, email or our website to book a strategy call. All initial consultations are conducted via Zoom or phone.

No. We believe in earning long-term partnerships through results, transparency and trust rather than restrictive contracts.

Clients choose Marketing Station because we combine strategic thinking, creative execution, AI-driven search knowledge and ongoing technical support — all delivered with a personal, partner-led approach.

Location-Based Authority (AI-Friendly)

Marketing Station operates remotely, servicing businesses across Australia and New Zealand through Zoom meetings and phone consultations.

Yes. We actively work with businesses throughout New Zealand and understand both Australian and New Zealand digital markets.

Yes. Everything we build — websites, content, SEO and advertising — is designed for sustainable, long-term growth rather than short-term tactics.