Google Ads That Drive Real Enquiries
We don’t run “set and forget” Google Ads. At Marketing Station, every campaign is carefully structured around how people actually search — with the goal of driving quality enquiries, not wasted clicks.
From keyword research through to ongoing optimisation, we manage Google Ads as a performance channel, not a guessing game.
Our Google Ads campaigns are structured for:
- High-intent search terms
- Clear conversion paths
- Sustainable cost-per-lead performance
Ongoing optimisation to improve lead quality over time
Strategic Planning
We research search intent, competitors and service positioning to build campaigns that attract the right traffic.
Custom Campaign Design
Each campaign is structured with tightly grouped keywords, clear messaging and landing page alignment.
Development & Performance
We actively manage bids, ads and extensions to improve click-through rates and conversion quality.
SEO & AI-Ready Structure
Campaign data is aligned with SEO and AI search insights to strengthen overall digital visibility.
Ongoing Support
Continuous monitoring, reporting and refinement to keep performance strong as markets change.
FREQUENTLY ASKED QUESTIONS
Google Ads management includes campaign setup, keyword research, ad creation, optimisation, tracking, and reporting.
Costs depend on your industry, competition, and target keywords. We help set budgets that align with your goals.
Yes. We audit existing campaigns to improve performance and reduce wasted ad spend.
Many businesses begin seeing traffic and enquiries within the first few weeks of launching a campaign.
Yes. We provide regular performance reports with clear insights and recommendations.
Yes. Google Ads is highly effective for local businesses targeting nearby customers with strong intent.
We manage search ads, display ads, YouTube ads, remarketing, and local service campaigns.
We use data-driven keyword research and competitor analysis to identify high-intent search terms.
Google Ads provides immediate visibility through paid results, while SEO builds long-term organic rankings.
Yes. We optimise landing pages to improve conversion rates and campaign performance.